Try to get more personal than just “About John Doe Photography”, and say something more conversational (“Welcome to…”, “Who we are”, “Meet John Doe” etc.). Again, don’t make this a novel telling your life history. What’s the reason? If you’re not sure, do a little soul searching. In which prestigious magazines has your work been featured? Premium Membership All Rights Reserved, By clicking "Continue" I agree to SLR Lounge's, TOP 10 WAYS TO IMPROVE YOUR PHOTOGRAPHY WEBSITE. Your name, maybe your credentials or experience you have in your industry. After a clean and concise bio, Zack them lists his various clients, publications and featured events. It shouldn’t. Would you like to post a link to your “About” page? Take a look at this complete SEO guide for photographers. Speaking of fonts, it’s highly recommended to opt for a basic one in order to keep your typography as clear and legible as possible. Including a little information about unique techniques you use could help set you apart from your competition. Your about page should include the area where you work. You can simply share your personal motto, a quote that drives your inspiration, a short paragraph about your life philosophy or a list of your favorite books, countries or meals. Don’t resort to super fancy words or jargon that most visitors won’t understand. It’s a subtle thing, but something I find incredibly offensive. Pro 'About Me' photographer example: This beautiful online photography portfolio template includes a CTA leading visitors to book a session immediately after reading your bio. What do you offer that is unique? Make sure that’s clear. Actually, when you’re running a business, it’s considered good practice to show your clients who you are, how you work and what your values are. I couldn’t have said it better than Jasmine Star did on her great blog post titled “The Importance of a bio photo on a website”: “Studies have shown that humans create trust, firstly, on a visual level. Memberships, associations, client lists, interviews. You can still upgrade to premium anytime. A few paragraphs at most, this is not the place to go in-depth about your childhood. ), why you enjoy what you do, and how you can help potential clients. Sticking with the classic Who, What, Where, When, Why and How go a long way when developing your communications. How to Write an Awesome Bio Page for Your Photography Website, Copyright 2019 SLR Lounge. You can also put a badge of the recognized professional associations that you belong to. While you can easily capture an alluring silhouette in the street or take a glorifying portrait of any client, you might have a hard time taking self portraits. This will help you build a connection with them. One theory is that it echoes those warm memories of when, as a kid, your parents used to tell you stories in bed, just before falling into the arms of slumber. For additional resources, take a look at our photographer job listings. A photo does this in spades.”. No, we’re not talking about your beloved mother. Promote your business, showcase your art, set up an online shop or just test out new ideas. Once you have your script ready, simply switch your camera from the “Photo” to the “Record” mode, and add Wix Video to your portfolio. If so, don’t forget to mention it. People should get to know you better, right? If you think a longer and more detailed bio would be relevant, you can place that on a separate page or blog post and link to it from the About page. Ok, homework time. Great, so a nice self-portrait can create a lasting impression in visitors’ minds. The main idea is that the purpose of the page is to give visitors some context about your work and to convince them to do something. Hi there, I'm the web-designer, writer & creative entrepreneur behind ForegroundWeb, and have been building photography websites exclusively since 2009.
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